Team

M.Sc. Christoph Skodda

Project:

Publications

Reviewed only Go

2015

Skodda, Christoph; Benthaus, Janek
Investigating Consumer Information Search Behavior and Consumer Emotions to Improve Sales Forecasting
In: Proceedings of the 21st American Conference on Information Systems (AMCIS); Fajardo, Puerto Rico

Reference No. 2015-29